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Ralph Lauren AW17 - How to wear denim.

Unlike other trends that come and go, denim has always been in our wardrobe. While it remains timeless, it is not immune to seasonal trends. So what should you be wearing for autumn winter 2017?

Ralph Lauren AW17 - How to wear denim.

"In spring and summer, lighter wash denim reigns supreme, matching the fresh colour palette of the seasons. "
Ralph Lauren

Helping you stay ahead of the trends and master denim for the new season is premium menswear designer Ralph Lauren. Take a look at this style guide to learn about the shapes and washes we’ll be wearing next season, and discover some styling tips and tricks.

The must-have washes

In spring and summer, lighter wash denim reigns supreme, matching the fresh colour palette of the seasons. Yet, as the evenings get darker, so should your denim.

Autumn winter 2017 is all about dark washes — think black, dark indigo and even charcoal grey. This selection of colours provides the perfect base to complement other autumnal colours such as berry, navy and khaki green.

The standout cuts

With the AW17 colour palette sorted, what sort of cut should you be looking for in your jeans? As we all know, get the shape wrong and you run the risk of missing the mark with your look. With these three shapes in your capsule wardrobe, you can tackle the season head on and create looks for any occasion — whether it’s work or play.


The perfect alternative to skinnies, slim-fit jeans offer a close yet relaxed cut. Unlike more relaxed styles, they effortlessly bridge the gap between smart and casual, making them a great choice for the modern working environment, as well as off-duty events.

For work, pair your jeans with brogues and wear a shirt under a sweater for a seasonal look that remains smart. Dress down your look with a casual check shirt and Chelsea boots. For extra comfort and to maintain the shape of your denim, choose a pair with stretch fabrics.


Slim-straight styles are more relaxed than their slim counterparts, offering a more casual cut. As such, they’re perfect for creating off-duty looks this autumn winter. Whether you layer up with a polo and hoody combo or keep it simple with a cosy knit, these jeans will be your go-to fit for the new season.


Relaxed-straight jeans provide a looser fit than other styles. They’re the classic shape and a true wardrobe staple that will see you through this season and beyond. Because of their looser shape, a dark-indigo rinse perfectly suits this style as it is more laidback than black.

Their versatility means they can be worn with almost anything. Pair with a casual shirt or knit for a look that will take you from the office to the b