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Smith & Smith Wows CIPR PRide Awards Judges


Smith & Smith Wows CIPR PRide Awards Judges


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South Manchester PR and inbound marketing agency Smith & Smith has been recognised by the Chartered Institute for Public Relations (CIPR) for its ongoing pro bono work for Manchester and Cheshire Dogs’ Homes.
 
The award-winning agency is shortlisted for three coveted awards, including Issues and Crisis Management, Not-for-Profit Campaign and Best Use of Media Relations, for its eight years of work with the Dogs’ Homes, including crisis communications following the devastating fire at Manchester Dogs’ Home which claimed the lives of some 60 dogs last September.
 
On the shortlist announcement, Nathan Smith, Managing Director at Smith & Smith says: “We’re delighted to be recognised for three PRide awards, building on our Drum Marketing Award win in May for PR strategy of the year.”
 
“We hope that this award will demonstrate the power of pro bono work,” said Alison Dwyer, PR Director. “With the Dogs’ Homes we’ve delivered a very solid programme of training, press activities, digital content and social media activities, covering everything from relationship building to lobbying and crisis management, which has been very helpful for the client and extremely rewarding for our team.”
 
After the fire at Manchester Dogs’ Home last September, worldwide interest in the story saw international media descend on the Harpurhey site, while the news trended first in the UK and second internationally on Twitter. In one morning, two Smith & Smith staff arranged and managed a total of 72 media interviews, many of them live and with overseas media.
 
Manchester Dogs’ Home is now being re-built using the funds raised and resources donated. The rebuild is expected to be completed by late summer.
 
The CIPR PRide award winners will be announced at the awards dinner on the 5th November at The Midland hotel, Manchester. 

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