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Serotonin boost for Manchester marketing scene

Following a successful first year, Manchester-based marketing agency The Light is rebranding to Serotonin to better reflect its mission.

Serotonin boost for Manchester marketing scene

"We set up Serotonin to offer clients something different. Our pledge is to always provide tenacity, transparency and teamwork, which we deliver through everything we do."
Clair Heaviside

Headed up by Clair Heaviside and Dom Carter, the company, which specialises in paid digital advertising, content, brand and creative marketing strategy, proudly lists NEU Apparel, MAPP and West Tower, Deansgate Square among its client base.

The pair met while working at Cube3 and launched in 2019 to provide businesses with their complementary combined skills - creative and digital.

As an insight-driven agency, Serotonin uses data and digital expertise to advise and implement marketing campaigns that transform and scale the brands they work with. 

Co-founder and creative lead Clair Heaviside, said: “We set up Serotonin to offer clients something different. Our pledge is to always provide tenacity, transparency and teamwork, which we deliver through everything we do. 

She continued: “No one is more surprised than us by how quickly we’ve grown! We are lucky to receive client referrals and that combined with a love of networking has meant we amassed some big clients quite quickly.

“We chose our previous moniker as it felt right at the time, but now we’ve had more time to settle into our business, we wanted to be known as something which better reflects us and our approach to digital marketing.”

Already a team of six, Serotonin has big plans for the next 12 months and plans to add four more people by way of a copywriter and more designers. Based at WeWork, the agency specialises in ecommerce, health and wellbeing, travel and hospitality sectors.

Clair continued: “Digital trends and consumer insights are at the core of Serotonin as that’s what enables us to stay on top of the rapidly evolving marketing landscape to deliver the results that we do.

“As the name suggests, we want our clients and their audiences to feel good in order to inspire action.”

The co-founders have invested in a new website - Serotonin.co.uk - which is now live displaying the company’s new branding and full list of services and clients.


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